inside linnea
Our Story
the beginning
It all began in 2009 when Lynn Manley first created Linnea's Lights® - a luxury brand of home fragrances built upon a foundation of quality, craftsmanship, and a sincere interest in intelligent and sustainable design. The identity pays homage to the family's rich Swedish heritage and strong matrilineal lineage. In 2012, Lynn passed the torch to her daughter, Laura Cler, whose strong business acumen coupled with her passion, integrity, and imagination have taken Linnea's Lights® from a hobby and transformed it into LINNEA® - a symbol of Swedish savoir-faire.
The Meaning
The stories LINNEA® produce have a vibrancy and exoticism that encourage people to take part, almost transporting them to a different time and place. As part of the experience, LINNEA® fragrances are mementos that leave behind aromatic clues, hinting at an intriguing tale and serve as sensual triggers to stimulate the imagination - actively engaging person, memory, and experience to fill in the gaps to the story.
Our Standard
LINNEA's® story is one of heritage, passion, and integrity. From their fragrance oils and domestically grown soy wax to their locally-sourced packaging materials, all products are eco-friendly, cruelty-free, and feature only the highest quality of ingredients free from harsh chemicals, endocrine disruptors, carcinogens , and phthalates LINNEA's® essence embodies four successive generations of inspiring women that have culminated into a shared vision that treads lightly with respect for the past, present, and future.
OUR BELIEFS
We believe in mindful making and doing business with integrity. When sourcing, we uphold high standards ensuring all of our ingredients are eco-friendly and cruelty-free. We value long-term relationships with our partners, customers, and employees. We prioritize independent and local suppliers and pay our team of artisans living wages. We pride ourselves in doing business fairly and creating a positive and uplifting working environment for our LINNEA® team.
LINNEA® is the culmination of our most meaningful moments and collected experiences. Thoughtful living underpins our creative process as we expand and explore new horizons. Our design philosophy is founded on a culture of curiosity and creating beautiful experiences. We believe luxury is sustainable, if mindful and meant for all.
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